tyBit(TM) Redefines Internet Search

Released on = August 9, 2007, 8:00 am

Press Release Author = tyBit, LLC

Industry = Internet & Online

Press Release Summary = FAYETTEVILLE, NC, August 8, 2007: This week AIT (Advanced
Internet Technologies) announced the release of tyBit(TM) (Beta 2) located at
www.tyBit.com. tyBit(TM) was officially debuted by long-time web hosting provider,
AIT, at the 2007 ISPCON held in Orlando Florida in June where Clarence Briggs,
Founder and CEO of AIT delivered the key note address. Prior to that tyBit(TM) won
Best Product runner-up at the Channel Partner Expo Show in Las Vegas.

Press Release Body = FAYETTEVILLE, NC, August 8, 2007: This week AIT (Advanced
Internet Technologies) announced the release of tyBit(TM) (Beta 2) located at
www.tyBit.com. tyBit(TM) was officially debuted by long-time web hosting provider,
AIT, at the 2007 ISPCON held in Orlando Florida in June where Clarence Briggs,
Founder and CEO of AIT delivered the key note address. Prior to that tyBit(TM) won
Best Product runner-up at the Channel Partner Expo Show in Las Vegas. To date
tyBit(TM) has filled a partner pipeline with over 30 Telcos, Carriers, ISPs, media
companies, OEMs and various other subscriber-based organizations seeking to be
strategic partners and representing 46 million potential subscribers. The first
production release of the tyBit(TM) application is calendared for 2nd quarter 2008
when channel partners and advertisers will be able to sign up and begin using the
application.
tyBit(TM) is a major shift for online search, moving away from the centralized
search engine model to a patent-pending client side application that distributes web
crawling, indexing, and browser content delivery. According to Sean McCoy, Chief
Marketing Officer at AIT, \"tyBit(TM) will impact the search industry overnight. By
enhancing the user experience and sharing revenue with partners as well as improving
interactive ad ROI for advertisers, everyone will win." McCoy states tyBit(TM) will
increase search relevancy and eliminate incentives for click fraud which costs
online advertisers billions of dollars each year. "We are going to give advertisers
an itemized bill detailing charges," said McCoy. "We also believe that tyBit(TM)
will revitalize the traditional print and broadcasting industries with respect to
interactive advertising."
Shattering the existing search model, tyBit(TM) provides accelerated search and
maximizes relevancy by allowing users to search the web quickly and thoroughly, by
instantly submitting searches to multiple online directories, major engines, and
other data sources in the public domain displaying all of the results in a single
window on the desktop or PDA. As the information on the web grows exponentially,
search relevance becomes more difficult. tyBit(TM) answers the relevance question
with grid computing, learning subscribers preferences, searching multiple sources,
displaying the most current information and searching local content based on a
subscriber\'s actual location. It also offers privacy protection, reduces click fraud
and with the formation of a partnership with a leading security software
manufacturer, \"tyBit(TM) now has the ability to protect users from bots and malware
in real time while they are browsing the web,\" said Ryan Sherstobitoff, Product
Technology Officer for Panda Security.
\"The initial spark that drove the development of tyBit(TM) was our dissatisfaction
with the search industry\'s pay per click model and the associated click fraud,\" said
Briggs. \"Our click fraud experience with Google, and then the Fayetteville
Publishing Company on a local level led to litigation. So we said, 'there\'s a
problem, and at the end of the day litigation may or may not change anything. The
long term business solution is to attack the problem head on with a market
alternative and tyBit(TM) is our answer. "Our partners have indicated that they are
frustrated because they don't feel they are getting their fair share of the
interactive advertising dollars even though they have the relationship with
subscribers. They also want customization and transparency which they aren't getting
now. We can deliver this to them with tyBit(TM)."
Company officials indicate that tyBit(TM) is working with several interested capital
firms to complete an $80 million first-round financing. AIT has never taken outside
equity investment but instead built its business out of cash flow. The 5 year plan
for tyBit(TM) aims to achieve annual revenues in excess of $6 billion. "tyBit(TM) is
an interesting initiative because it combines unique technology with a business
model that allows traditional media to get back into the game and earn their share
in the advertising market," said Paul Stapleton Managing Director of DH Capital,
LLC.
Company officials say tyBit(TM) will unify search and make it so relevant that the
term "search" becomes synonymous with "find". \"While the major search engines seem
preoccupied with becoming media content moguls, tyBit(TM) seems intent on redefining
the search paradigm to produce greater relevancy, reduce click fraud and offer
channel partners a piece of the search advertising pie. It\'s an interesting
development that we will definitely keep our eye on\" said Berge Kaprelian, President
& CEO of Beka Publishing of Channel Vision magazine.
"The fact that Clarence Briggs has announced stepping away from his position as CEO
of AIT in order to devote his full attention to tyBit(TM), speaks volumes about his
personal commitment to the tyBit(TM) vision," said Kevin Pollard, former Chairman of
the New Orleans Area Regional Chamber of Commerce; Director of the World Trade
Center of New Orleans, and Managing Partner and President of GlobalSolveT Management
Services. "His personal leadership and long-time management team have propelled AIT
to 11 years of profitability and success. I've known these guys for years and the
one thing that they do exceptionally well is execute."
tyBit(TM) is affiliated with AIT ( www.AIT.com ), a technology company that has
achieved 11 straight years of sustained profitability and has generated $100s of
millions in revenue while creating a profound economic influence on its surrounding
community. AIT has been named 2 times to the Inc. 500 list of fast growing firms, 3
times to the Deloitte & Touche Fast 500 list, and has been previously named as the
NC Entrepreneur Firm of the Year.


Web Site = http://www.tyBit.com

Contact Details = Kitti Jo Finch
421 Maiden Lane
Fayetteville, NC 28301
910.221.4465
KFinch@tyBit.com

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